Planet Lincoln Reveals All-New Aviator SUV

With Planet Lincoln’s grand reveal of the Lincoln Aviator taking place this weekend during the dealerships private Star Wars: The Rise of Skywalker (click for details), we wanted to give you a sneak peek at why everyone is ready to take flight in this luxury SUV.

Preview to Grand Reveal

Upon approach, you will see how the new 2020 Lincoln Aviator brings Lincoln’s design vision to life with elevated beauty and performance. The luxurious three-row SUV offers advanced technologies including: that Aviator kneels to greet you, scans the road ahead for uneven pavement, and even allows you to drive away using your smartphone instead of your key. The Lincoln Aviator Grand Touring also debuts with advanced electrified hybrid technology that introduces a new level of effortless performance from The Lincoln Motor Company.

Luxury & Performance Redefined

Planet Lincoln is excited about the Aviators rear-wheel-drive architecture that offers a compelling combination of performance, capability and choice, with intelligent all-wheel drive available and the option of a gasoline or hybrid powertrain.

The standard twin-turbocharged 3.0-liter V6 engine, paired with a new 10-speed SelectShift® automatic transmission, delivers 400 horsepower and 415 ft.-lbs. of torque* for effortless acceleration.

With the hybrid option, Aviator Grand Touring’s twin-turbocharged engine and advanced electrified technology takes the levels of performance even higher, with an impressive 494 combined horsepower and best-in-class 630 combined ft.-lbs. of torque.*

“With Aviator Grand Touring, we are aiming to set the bar for luxury SUVs,” says John Davis, chief program engineer, The Lincoln Motor Company. “It offers a sanctuary-like cabin and signature drive feel that is uniquely Lincoln.”

The powerful electric motor, with maximum output of 75 kilowatts and a 13.6-kilowatt-hour battery pack in Aviator Grand Touring, is designed to complement the performance of the twin-turbocharged 3.0-liter V6 engine. Together, they produce robust, effortless performance while maintaining a whisper-quiet cabin.

In addition to the impressive powertrain performance, the Aviator features an advanced suspension that pairs pothole mitigation and Lincoln-first road preview technology to create a ride that adjusts to nearly any situation. Key components of this advanced suspension include:

  • Available Adaptive Suspension, uses a suite of 12 sensors that are constantly monitoring vehicle motion, body movement, steering, acceleration as well as braking activities. These sensors read the road 500 times per second and can automatically prompt setting adjustments up to 100 times per second. The suspension’s advanced pothole mitigation can sense when a wheel is dropping into a severe dip and stiffens the shock absorber to reduce the amount of drop, lessening the harshness of a tire strike. Each wheel responds independently, allowing the vehicle to tailor its response.
  • Available Lincoln-first Adaptive Suspension with Road Preview, which uses the forward-facing camera to read the road nearly 50 feet ahead to look for height deviations between two and eight inches and adjust the suspension to mitigate any unpleasant impact.
  • Available Air Glide Suspension, which offers the highest level of refinement by replacing traditional coil springs with guided air springs, enabling several preset ride heights for increased comfort and capability. An additional benefit, Dynamic Lower Entry, adds a new level of sophistication to Lincoln’s trademark embrace – upon approach, Aviator lowers to greet the driver. The convenience of this feature makes loading cargo easier as well.

Customize Your Journey

Lincoln Drive Modes are one of several intuitive options to seamlessly customize the Aviator drive experience. Standard modes include Normal, Conserve, Excite, Slippery and Deep Conditions.

Each is fully integrated and allows customer to simply select the mode, and the Aviator takes care of the rest. The Aviator Grand Touring includes two additional modes:

  • Preserve EV recharges and saves battery power for a later time, while continuing to use both engine and motor to deliver the full performance drivers expect; the high-voltage battery can be recharged up to 75 percent while driving in this mode.
  • Pure EV isdesigned to keep the driver in all-electric mode in most conditions; should demand exceed electric capability, the driver receives a prompt to allow the gas engine to engage.

When equipped with the available Air Glide Suspension, Aviator rises to its highest position for better capability in the Deep Conditions mode; when driven at speeds above 70 mph, it lowers to Aero Height, offering improved performance.

No Need to Use Special Forces, Lincoln Offers Intuitive Technologies

The effortlessness of the overall experience in Aviator starts even before our customers enter the vehicle. Right from the start, the available Air Glide Suspension automatically lowers the vehicle to greet the driver, adding a new level of sophistication to Lincoln’s signature welcome lighting embrace.

Customers can then use their compatible smartphone as a key to access the vehicle. Lincoln’s available Phone As A Key technology, debuting in the all-new Aviator, is activated using the Lincoln Way app. It allows owners to lock and unlock, open the liftgate and, most importantly, start and drive the vehicle – all without a traditional key.

Phone As A Key offers additional functionality. Drivers can recall individual preferences for adjusting seat, side mirrors and steering column positions. Comfort and entertainment settings can be activated through the feature as well. If owners want to loan their Aviator to a family member or friend, the technology makes that equally effortless, too, as up to four “keys” are provided with each vehicle in addition to the standard smart key fobs.

Should a phone battery go dead, a passcode can be entered on the standard exterior keypad to gain entry, then a backup code can be entered on the center touch screen to start and drive the vehicle. If a phone is lost or stolen, Phone As A Key can be easily deleted, providing additional peace of mind for customers.

Helping in that area, too, are the wealth of driver-assist features** on Aviator, which comes standard with Lincoln Co-Pilot360. It provides Pre-Collision Assist with automatic emergency braking, Blind Spot Detection with Cross-Traffic Alert, a Lane-Keeping System, rear backup camera and auto high-beam headlamps.

An available upgrade, Lincoln Co-Pilot360 Plus, adds:

  • Adaptive cruise control with traffic jam assist, which guides Aviator using stop-and-go, lane-centering technology and speed sign recognition to scan speed limit signs along the roadway, adjusting speed based on the information obtained.
  • Evasive steering assist offers assistance to the driver to help avoid a collision with a slower or stopped vehicle ahead; it provides additional steering support when a collision cannot be avoided by braking alone.
  • Reverse brake assist can help stop the vehicle when backing up if Aviator’s integrated rear sensors detect an obstacle at the rear.
  • Active park assist plus removes the stress from parking by taking over steering, shifting, braking and acceleration functions with the touch of a button to navigate getting in and out of parallel and perpendicular parking spaces with ease.

Driving at night is made effortless with available Adaptive Pixel LED Headlamps, which allow the pattern of the beams to change, enabling two additional lighting technologies:

  • Adaptive dynamic bending lighting: Through the front camera, the vehicle reads the road ahead and, when sensing a corner, predicts where light is needed, allowing the headlamps to instantly adjust or bend.
  • Speed-dependent lighting: The intensity of the beam adjusts based on the speed of the vehicle; at faster speeds, light is directed to the road, while at slower speeds, headlamps adjust to illuminate more areas in front of the vehicle.

Enjoy Effortless Comfort and Convenience

The true luxury of Aviator is the experience of leaving day-to-day pressures and entering a soothing sanctuary. Aviator’s spacious, airy cabin accentuates horizontal lines, minimizing visual clutter and offering a relaxing ambience.

An available Revel® Ultima 3D Audio System re-creates an authentic concert-hall experience by immersing occupants in rich, superior sound emanating from 28 speakers throughout the cabin. It offers a choice between three listening modes – stereo, audience and on-stage – while a control slider in the center stack allows drivers to fully immerse themselves in sound, enjoying music the way they want to hear it. The new system acoustically expands cabin space to transform the environment, while its 360-degree immersion capability ensures that every seat is the best seat in the house.

Unique chimes recorded by the Detroit Symphony Orchestra provide musical alerts for 25 features in Aviator, notifying drivers of everything from an open fuel door to an unlatched safety belt.

Available Perfect Position seats with Active Motion offer 30-way adjustability, massage capability and additional lumbar support for driver and front-row passenger for paramount comfort, while flexible second-row seats recline, adjust fore and aft, and tip and slide forward for easy access to the third row.

An ergonomically advanced Vision steering wheel, intended for ultimate ease of use and customization, adds to the effortless ambience through contextual controls. The steering wheel features streamlined four-way switches at strategic positions to control music, phone and available navigation functions, in addition to settings.

The third row provides ample seating and can be folded flat to create plenty of room for cargo. When left up, Aviator offers best-in-class cargo volume behind the second row. Advanced under-floor battery packaging in the Aviator Grand Touring allows for all the benefits of an electrified powertrain without compromising luggage space or legroom.

Other convenience features include an available wireless charging pad for compatible mobile phones located in the front-row center armrest, while a handy media bin is available for the front-row passenger. Multiple power outlets throughout the cabin and a standard Wi-Fi hotspot keep occupants connected wherever the journey may take them.

Take Flight with Aeronautical Inspirations

The boundless allure of flight has long inspired automotive design, and the exterior styling of the all-new Lincoln Aviator takes that inspiration to the next level. The connotations of flight are intrinsic in the strong front and tapering rear of the vehicle, creating a distinct aerofoil analogy.

Aviator is available in an iridescent Flight Blue exterior color, which complements its flowing lines. A signature Black Label grille is executed in high-gloss black and chrome accents that beckon the eye, while the appearance of a wraparound windshield completes the aviation-inspired theme.

Available Lincoln Black Label themes include:

  • Flight harmoniously combines Luggage Tan and Ebony and features dark full engine turn appliqués that replicate the finish of early aviation instrument panels.
  • Chalet offers Espresso and Alpine Savannah leathers and deep Silverwood appliqués, with touches designed to awaken the senses.
  • Destination draws inspiration from vintage luggage with Mahogany Red Savannah leather complemented by smooth khaya wood appliqués.

The Lincoln star adorning the grilles of Aviator Grand Touring and Aviator Black Label Grand Touring features Spirit Blue in the four quadrants to signify the hybrid powertrain. Signature grilles for Aviator Black Label themes feature a protruding star pattern in a bright chrome finish, while the grille for Aviator Grand Touring disperses the star pattern in varying sizes from the center with a satin finish.

With Aviator, Lincoln also is launching Lincoln Access Rewards, an enhanced loyalty program designed to elevate the ownership experience. The program offers drivers who purchase or lease a new Lincoln vehicle opportunities to earn points that can be redeemed for future new vehicles, dealer services or world-class experiences with Lincoln hospitality affiliates.

Ready for your new Lincoln Aviator?

If you’re ready to upgrade your driving experience, visit PlanetLincoln.com, or visit us at 20403 I-45N, Spring, Texas. Our award-winning team of automotive experts are here to help you.

The Lincoln Aviator Popularity Takes Flight

The all-new Lincoln Aviator was the talk of Randall Reed’s Planet Lincoln long before it landed in our Lincoln dealership in Spring, and now that it has arrived, customers are already fans of the sophisticated design, comfort, amenities and luxury driving experience. 

In-Flight Design

The Aviator is born from the boundless allure of flight, the SUV incorporates intentional horizontal lines and a sloping roof for a streamlined feel, creating a sense of power and motion. Lincoln’s signature grille draws the eye towards the front of the vehicle while the wraparound windshield completes the overall aviation-inspired theme appearance. 

Sounds of Serenity

Redefine & Refine the Road More Traveled

Even greater refinement comes with Aviator’s available Air Glide Suspension, which replaces traditional hard coil springs with guided air springs, enabling several preset ride heights for increased comfort and capability.

Upon approach, Aviator lowers as part of an enhanced embrace, making for easier entry and cargo loading. In the Deep Conditions drive mode, Aviator rises to its highest position for better capability, and when driving at speeds above 70 mph, Aviator lowers to Aero Height, for ultimate efficiency and performance.

“Not every journey is smooth,” says Russell. “But we can make the ride more refined so you can just sit back and enjoy it all.”

Aviator Has Arrived
This summer marks the arrival of the 2020 Lincoln Aviator, Lincoln’s all-new entry in the three-row luxury SUV segment. Aviator elevates Lincoln’s design vision and signals the exciting direction the brand is traveling.

The debut of Aviator Grand Touring marks the first time the company is combining a twin-turbocharged 3.0-liter V6 engine with advanced electrified hybrid technology to deliver smooth performance and instantaneous torque in a three-row luxury SUV.

Ready for an all-new road trip experience, our award-winning team at Planet Lincoln is here to help guide you in your new Lincoln Aviator shopping experience. Take the drive on I-45 to the Louetta exit or start online at PlanetLincoln.com.

Source: https://media.lincoln.com/content/lincolnmedia/lna/us/en/news/2019/07/22/all-new-lincoln-aviator-takes-on-bumps-dips.html

7 Fascinating Facts About The All-New 2020 Lincoln Aviator

Last November, we took flight with Lincoln as the debuted the all-new 2020 Lincoln Navigator. And as we soared over the clouds with the luxury company’s newest addition to the family, we realized that this could be Lincoln’s magnum opus. The Beethoven’s 5th of the auto industry. The Michelangelo’s The Creation of Adam of luxury design. The chef-d’œu·vre of a generation.

Ok, ok, ok. So maybe our hyperbolic sales-pitch is a little biased, but we digress. Hyperbole aside, Lincoln created a darn good looking SUV, and on paper, one that looks like it could and will challenge the segment.

So with that being said, we wanted create a quick little guy of things we think you should know about Lincoln’s newest mid-sized SUV.

Ready. Set. Go.

1. Power Meets Efficiency

With the all-new Lincoln Aviator comes the Grand Touring model. A trim-level package that marks the first time the company has combined a twin-turbocharged 3.0-liter V6 engine and advanced electrified hybrid technology. The eyebrow-raising SUV is expected to deliver 450 horsepower and 600 lb.-ft. of torque, a level of performance that is greater than many other hybrid SUVs in its segment.

2. Take A Bow

From the moment you approach the Aviator, its intuitive intelligence recognizes you, and its suspension system automatically lowers the vehicle to “greet” you for easier entry. That’s straight up royalty-like right there.

3. Hand-Crafted Sanctuary

Lincoln and Revel™ audio engineers teamed up to craft the ultimate audio sanctuary – the Revel™ Ultima™ 3D Audio System. This system can re-create an authentic concert-hall experience emanating from 28 speakers throughout.

4. Alert Your Senses

When you enter the Lincoln Aviator, six unique chimes recorded by the Detroit Symphony Orchestra will provide a variety of rich, precise, musical chimes to inform and alert you to informational features throughout the car, from buckling your seat belt to closing your liftgate and more. Perfectly perfected without all those annoying little beeps and bips.

5. Designed For Flight

The new Aviator can’t fly, but it was crafted based on authentic aviation designs and instruments. David Woodhouse, Design Director of the Lincoln Motor Company said it best. “The connotations of flight are intrinsic in the lines of the vehicle… You have the stature and presence of the grille at the front, then the body and tail taper off – creating a distinct aerofoil analogy.” Aeronautical inspiration indeed.

6. Smart Technology

Turn your mobile phone into the ultimate auto tool. Phone As A Key, activated through the Lincoln Way™ app, allows owners to drive and access their vehicle with their smartphones without the use of a key. Phone As A Key capabilities also include:

  • Locking and unlocking the doors
  • Opening and closing the liftgate
  • Remote starting the engine
  • Recalling personal profiles

7. Even Smarter Technology

Nothing’s more aggravating and jarring than hitting a pothole without any warning whatsoever (maybe your eyes aren’t as good as they used to be). Well, Lincoln Aviator’s Adaptive Suspension with Road Preview uses a forward camera to scan the road ahead, adjusting the vehicle’s suspension seamlessly to handle upcoming road conditions, like bumps or potholes. So you don’t ever have to worry about getting thrown all over the cabin like a rag-doll.

The Lincoln Aviator is exciting and refreshing. A combination of its new technologies and beautiful physique make it one of the most anticipated SUVs of 2020 (debuts this fall). Now, with the knowledge you’ve learned here today, you’re ready to come test drive the Aviator as soon as it rolls into our dealership! Exciting times! So be on the lookout for details on Facebook, Instagram and Twitter in the coming months. Because when it gets here – it’s going to go fast (because we want one in every color 😁)!

PlanetLincoln.com

Introducing The All-New Majestic 2020 Lincoln Aviator

The All-New 2020 Lincoln Aviator

Lincoln Aviator, Elevating Beauty And Performance

We’ve finally arrived. Lincoln unveiled the all-new 2020 Lincoln Aviator and wow! To say everyone here at Planet Lincoln is excited would be putting it mildly. The Aviator brings Lincoln’s design vision to life while elevating beauty and performance as the brand’s newest SUV. The three-row luxury SUV has advanced technologies that let Aviator kneel to greet you, scan the road ahead for uneven pavement, and even allow you to drive away using your smartphone instead of your key. The all-new Lincoln Aviator Grand Touring also debuts with advanced electrified hybrid technology that introduces a new level of effortless performance from The Lincoln Motor Company.

All The Power In All The Right Places

The All-New 2020 Lincoln Aviator FrontAviator comes as a three-row SUV, with available all-wheel drive and a choice of gas or hybrid powertrain. The standard twin-turbocharged 3.0-liter V6 engine, paired with a 10-speed SelectShift® automatic transmission, is expected to deliver an impressive 400 horsepower and 400 lb.-ft. of torque for effortless acceleration.

With the hybrid option, Aviator Grand Touring’s twin-turbocharged engine and advanced electrified technology is targeted to deliver even greater levels of performance. Projected to produce 450 horsepower and a massive 600 lb.-ft. of torque, the all-new Aviator Grand Touring is expected to deliver greater performance than many three-row, midsize luxury hybrid SUVs.

The All-New 2020 Lincoln Aviator HybridThis is our most advanced hybrid technology, says John Davis, chief program engineer, The Lincoln Motor Company. “Together with the standard twin-turbocharged gas engine and advanced electrified Grand Touring technology, Aviator is set to define effortless performance – performance that only Lincoln can deliver.

Innovative Technology Of The Future

Not only does this new Lincoln bring the power, but it’s been fully equipped with the latest intuitive technologies.

The All-New 2020 Lincoln Aviator InteriorRight from the start, its suspension system automatically lowers the vehicle to “greet” the driver, adding a new level of sophistication to Lincoln’s signature welcome lighting embrace. The convenience of this feature makes loading cargo easier as well.*

The effortlessness of the overall experience continues as clients enter, using their compatible smartphone as a key to access their vehicle. Lincoln’s Phone As A Key technology, debuting in the all-new Aviator, is activated through the Lincoln Way™ app. It allows owners to lock and unlock, open the liftgate and, most importantly, start and drive the vehicle – all without a traditional key.

Phone As A Key offers additional amenities. Drivers can recall individual preferences for adjusting seat, mirror and steering column positions. Comfort and entertainment settings can be activated through the feature as well. If owners want to loan their Aviator to a family member or friend, the technology makes that equally effortless too, as up to four “keys” are provided with each vehicle in addition to the standard smart key fob.

The All-New 2020 Lincoln Aviator Drive ModesLincoln Drive Modes allow clients to further customize their drive experience. Choose from Normal, Conserve, Excite, Slippery and Deep Conditions, as well as two new modes engineered specifically for the Aviator Grand Touring that include Pure EV and Preserve EV.

All this from the 12.3-inch standard configurable LCD instrument cluster confirms these choices with beautiful, easy-to-read dynamic graphics and prompts.

Lincoln also gave the Aviator its own eyes that of course enables it to “see” most potholes or uneven pavement and immediately make suspension adjustments to keep the ride as smooth as possible. Adaptive Suspension with Road Preview uses an advanced forward camera to constantly scan the road, seamlessly adjusting the suspension as needed.

The All-New 2020 Lincoln Aviator CoPilot 360The Aviator comes standard with the suite of driver-assist features known as Lincoln Co-Pilot360™. With the arrival of Aviator, Lincoln’s most advanced suite of driver-assist technologies will be available in a new upgrade aptly named Lincoln Co-Pilot360™ Plus. The new program adds:

  • Traffic Jam Assist helps guide the vehicle using adaptive cruise control with stop-and-go, lane centering and traffic sign recognition, which scans speed limit signs along the roadway, adjusting speed based on the information obtained
  • Evasive Steer Assist offers assistance to the driver to help avoid a collision with a slower or stopped vehicle; it provides additional steering support when a collision cannot be avoided by braking alone
  • Reverse Brake Assist can help you stop the vehicle while backing up if Aviator’s integrated rear sensors and camera detect an obstacle at the rear
  • Active Park Assist Plus removes the stress from parking by taking over steering, shifting, braking and acceleration functions with the touch of a button to navigate parallel and perpendicular parking spaces with ease

“All of this innovative technology is purposeful,” says Falotico. “Together, these features help make Aviator’s drive experience even more effortless and intuitive.”

Comfort and convenience

The All-New 2020 Lincoln Aviator SpeakersThe Aviator also comes loaded with the comforts you expect from Lincoln. An available Revel™ Ultima™ 3D Audio System re-creates an authentic concert-hall experience by immersing occupants in rich, superior sound emanating from 28 speakers throughout the cabin.

An ergonomically advanced steering wheel is intended for ultimate ease of use and customization; only subtle thumb movements at the 10 o’clock position are needed to access the voice command button. The steering wheel features streamlined, four-way switches at strategic positions to control music, phone and navigation functions.

Available Perfect Position seats with Active Motion offer 30-way adjustability, massage capability and additional lumbar support for driver and front-row passenger for paramount comfort, while flexible second-row seats recline, adjust fore and aft, and slide forward for easy access to the third row. The third row provides ample seating with plenty of room left over for cargo, assuring nothing and no one is left behind. Advanced under-floor battery packaging in the Grand Touring edition allows for all the benefits of an electrified powertrain without compromising luggage space or legroom.

The All-New 2020 Lincoln Aviator Interior TechnologyOther convenience features include an available wireless phone charging pad located in the front-row center armrest, while a handy media bin is available for the front-row passenger. Multiple power outlets throughout the cabin and a standard Wi-Fi hotspot keep occupants connected wherever the journey may take them.

“At Lincoln, we’re always thinking about the next, best way to elevate luxury for our clients,” says Falotico. “Aviator arrives at this perfect intersection – where strength and beauty meet performance and technology.”

All of this and so much more are coming Summer 2019. We will keep you updated as we dig into more of the details. If you are in search of a Lincoln and just can’t wait till Summer 2019, then head on over to Planet Lincoln in Spring (serving Greater Houston, Cypress, The Woodlands, Conroe) and we will get you into just the perfect vehicle for you.

For more information on available Lincolns including the all-new Lincoln Nautilus, visit our inventory online here.

*Cargo and load capacity limited by weight and weight distribution.

Motor City Stalwarts Bring Orchestral Experience To Next-Gen Aviator

Here at Planet Lincoln, we’ve been eagerly awaiting the all-new Lincoln Aviator. We believe it will be a game changer in the SUV segment. Especially with its rumored available twin-turbo charged hybrid engine. As we move closer to the production model’s debut (November 28 at AutoMobility LA), more details surrounding the highly anticipated SUV are starting to emerge. This weeks news includes some rather charming musical fun as Lincoln announces that the Aviator’s alert system will play chimes recorded by the Detroit Symphony Orchestra.

“Aviator represents the true vision of the Lincoln brand,” said David Woodhouse, design director, The Lincoln Motor Company. “With a look this striking, we needed to have sounds that matched the beauty of this vehicle.”

The notes are precise, crystalline and rich with detail. Unique chimes, informing drivers of everything from an open fuel door to an unlatched seat belt, are now symphonic. Three levels of informational chimes will provide distinct musical alerts for about 25 features in the vehicle. These include:

  • Non-critical
  • Soft-warning chimes
  • Hard-warning chimes

Lincoln’s vehicle harmony team ensured that an SUV of such distinction in its design and engineering received equal treatment in terms of its audio evolution.

Lincoln Aviator and DSO musical alerts

Jennifer Prescott, vehicle harmony supervisor, The Lincoln Motor Company, brief musicians at the Detroit Symphony Orchestra ahead of their recording of unique chimes that will provide musical alerts for drivers of the all-new Aviator

“This is quite a departure for us – introducing music into the informational chime world,” said Jennifer Prescott, supervisor, vehicle harmony, The Lincoln Motor Company. “But we’re always thinking about luxury, and this was a way to take Lincoln to an even higher level.”

After brainstorming unique sound options with her team, Prescott sent an email to the musicians at the Detroit Symphony Orchestra. “I truly thought they’d think I was crazy,” she recalled, laughing. “But we wanted to make sure every detail in this vehicle was perfect.”

The opportunity to try something so markedly creative was irresistible, said Anne Parsons, president and CEO of the Detroit Symphony Orchestra.

“As the hometown orchestra of the Motor City, we were definitely interested when Lincoln contacted us about work that brought together music, cars and technology,” Parsons said. “The DSO has historically valued the use of technology to increase access to classical music, from radio to recordings to the internet, and we are very excited about this new project.”

Finding the right sound for Aviator

Lincoln Aviator and DSO musical alerts

Three renowned musicians from the Detroit Symphony Orchestra – Adrienne Rönmark, Violinist, Eric Nowlin, Principal Violist and Joseph Becker, Principal Percussionist recorded six unique symphonic chimes informing drivers of everything from an open fuel door to an unlatched seat belt for the all-new Lincoln Aviator

Through multiple sessions, musicians from the Detroit Symphony Orchestra recorded several iterations of the alerts. Since the Aviator is not yet in production, Prescott had the musicians sit inside a Lincoln Continental to experience the ambiance.

“We told them the flavor of the new vehicle and gave them scenarios of the alerts,” she recalled. We told them, basically, to design their own soundscapes. Then they just went in and started playing. And it was phenomenal.”

Selecting the right mix of sounds was no easy task. More than 125 options were recorded the first time, and after a multitude of internal Lincoln listening sessions, those sounds were narrowed down to a single chime.

At that point, the vehicle harmony group returned to the Detroit Symphony Orchestra with a request to build a suite of embellished chimes around that particular note. Finally, about 100 recordings later, the Lincoln team ultimately found the symphonic soundscape that brought the project to life.

A unique project 

The final selection was played by three renowned musicians from the Detroit Symphony Orchestra:

“It was a very stimulating project; sounds and soundscapes are so much a part of our life that we often don’t really notice them – and yet they can provide all these triggers that are so important,” Rönmark said. “As a musician, usually what my job entails is trying to bring to life a piece of music that’s already been written. So to be a part of this process, to create sounds knowing their meaning first, and then create the sound second, was a really, really engaging way to process the sound.”

For Nowlin, the creative freedom just added to the enjoyment.

“It was very open-ended, which was great,” he said. “For us, it was an organic process. We were constantly changing something. We would change a rhythm, or how fast we were playing, or we would change the pitch. Through that process, we were really able to hone our ideas.”

The more natural sounds integrate the organic style that many consumers are leaning towards.

Lincoln Aviator reveal save the date

“I feel like we all have enough technology with our phones and our computers every day,” Becker said. “People want to get away from that sometimes, so it’s kind of nice to have actual instruments. I think the concept of incorporating it into the car in a different way is very cool.”

The concept is spectacularly cool. And we can’t wait to experience it for ourselves. Stay tuned for more golden Aviator nuggets as they become available right here at Planet Lincoln – and don’t forget to save the date for November, 28 when the full production model is revealed!

If you’re in the market for a luxury SUV, then head on over to Planet Lincoln in Spring, or shop our inventory online at PlanetLincoln.com.

Reviewer Raves About Lincoln Continental’s Crazy Features

There are a lot of highline vehicles in the market, but you don’t want a regular run of the mill vehicle.  You want a car that delivers power, style, and a joy of driving like no other.   Meet the  Lincoln Continental.  If you wonder how awesome the new Lincoln really is, don’t take our word at Planet Lincoln for it. Watch some of the popular car review sites. Here is one reviewer so blown away by the features of the 2017 Lincoln Continental, he made a video dedicated to it.

Yes, you heard it right… 30 ways to adjust your seats including individual leg support. Controls almost every element of your vehicles from your center console. Active noise cancellation that is always listening and always adjusting to ensure a quality ride. The list goes on and on and on of unique features.

Ready to take one for a spin? Visit us at Planet Lincoln on the southbound side of I-45 past the Loretta exit in Spring (serving The Woodlands, greater Houston, Aldine, Cypress, Conroe). Shop online anytime and ask about our all-new YES program and how we delivery to and for you! www.PlanetLincoln.com

Lincoln Date Night

Screen Shot 2014-09-03 at 1.04.40 PMEver wish you could take a longer test drive to get a better feel for car you’re considering? Lincoln Motors agrees, and you can do just that with the one-of-a-kind Lincoln Date Night program. The program’s offer is quite simple: enjoy a 24-48 hour test drive experience and dinner for two at your favorite restaurant (up to $100), compliments of Lincoln.

This ground-breaking program is design to help you get to know Lincoln vehicles in a way that only an extended test drive can deliver. Luxury vehicle owners are raving about the experience that Lincoln Date Night delivers. One excited customer stated, “As a Jaguar owner, I did not expect the car to be as satisfying as it turned out to be! The Lincoln Date Night Program has to be one of the best marketing plans in the motorcar world. Well done!”

Screen Shot 2014-09-03 at 1.05.16 PMWith testimonials like this, there’s no reason not to consider stopping by Planet Lincoln to arrange for your very own Lincoln Date Night! The process is quite simple. First, you must request a date by visiting this page of the Lincoln website. You will be prompted with a couple of brief questions about your current vehicle situation.

After that, you will receive communication from Lincoln about scheduling your date night. Our friendly award-winning staff at Planet Lincoln will work with you every step of the way to ensure that your date night fits into your schedule. After determining a date, you will speak with a Planet Lincoln representative to coordinate pick-up and drop-off times. Please note that when you pick up your vehicle, you will be asked to present a valid driver’s license and valid auto insurance in addition to signing a test drive waiver form.

When Date Night arrives, you’ll be presented with a Lincoln luxury vehicle of the dealer’s choice between the MScreen Shot 2014-09-03 at 1.05.35 PMKZ and the all-new MKC. From there, you’ll receive a $100 Visa giftcard to be used at the restaurant of your choice! With 24-48 hours and a classy new Lincoln, the possibilities are endless. You could even bring the whole family along for the ride!

Even the fuel costs are covered by Lincoln! So kick back and relax with your date or the family and enjoy an evening out on the town, on us. Visit the Lincoln Date Night webpage for more details. You can also contact Planet Lincoln by calling them at (888) 242-5059 or visiting www.PlanetLincoln.com. Stop by and see us to be a part of the Lincoln Date Night experience. See you soon!

Lincoln to Launch Custom Fragrance in Showrooms

Essence of LincolnLincoln Motors has created a unique fragrance as part of a campaign to develop a stronger emotional connection between the luxury brand and its consumers. “Essence of Lincoln” was designed by a team of experts to create an upscale, relaxing showroom experience.

Designed by world-class aroma marketing leader SensoryMax in conjunction with master frangrance-maker Rene Morgenthaler, Essence of Lincoln was recently awarded the 2014 Vogt Scent Marketer of the Year award.

Select Lincoln dealerships from around the country will allow visitors to experience this award-winning fragrance.“Perfumers are memory makers,” Morgenthaler said. “The sense of smell is very closely connected with a person’s overall perceptions of an experience.”Because the sense of smell is so closely tied to memory, Essence of Lincoln reinforces Lincoln’s brand identity when a consumer encounters it again.

This essence will be available on scent cards for customers to sample, in addition to being dispersed through the facility’s ventilation system. “We’ve gotten a lot of good feedback about it, both from customers and employees,” said Tony Guerrera, general sales manager of Pompano Beach Lincoln. “It’s a great scent. They really did an excellent job creating it.”

Stay tuned in to www.PlanetLincoln.com for updates on the bring the scent to Spring!

Experience Lincoln Luxury at Planet Lincoln in Spring

Experience the luxurious difference of the all-new Randall Reed’s Planet Lincoln in Spring (serving The Woodlands, Cypress, Aldine, Conroe & greater Houston areas). The Lincoln dealership has relocated from the northbound side of I-45 to the southbound side and is now located next door to Planet Ford. We invite you tour our new showroom and our gorgeous lineup including the: Lincoln MKC, Lincoln MKZ, Lincoln Navigator, Lincoln MKX, Lincoln MKS and Lincoln MKT. Make sure you peruse our Planet Lincoln’s service coupons to make the most of your maintenance dollars on your next Lincoln service.

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Get the best of Lincoln luxury by visiting our all-new one-of-a-kind showroom at Randall Reed’s Planet Lincoln in Spring. You can peruse and test-drive our extensive lincoln inventory, or browse at your own leisure by visiting www.PlanetLincoln.com. See you soon!